Case Studies 2


Newton Fallowell’s Burton franchisee celebrates 10 year high

Managing director Simon Shilton celebrates 10 years of trading and looks back at the highs and lows of the last decade

With minimal funds and limited knowledge of running a business, some might say that Simon was taking a gamble when he set up his Newton Fallowell estate agency franchise a decade ago.  

But his deep personal knowledge of the local area, combined with practical experience in the property market, gave him the head start he needed, combined with support from those around him, which he says has been invaluable.

“I was lucky enough to have the support of my father who had 50 years’ experience in business and I also received a huge confidence boost from the directors at Newton Fallowell, and it’s this ongoing support and drive from head office that’s been instrumental in keeping me confident, particularly during the harder times,” he explains.  

Fast forward ten years, through one of the worst property crashes the country has seen, and Simon has most definitely weathered the storm.  Not only has the branch grown to become one of Burton on Trent’s key property players, but this year has seen record numbers of houses sold and record income for the branch.  

“It’s been a cracking year and I’m really proud of my team, all of whom have been with me since the start, but I don’t think we should all assume that the market is going to be fabulous from here on out.  I’m naturally cautious and hoping that we can see further stability in both the economy and mortgage market going forward”, adds Simon.  

That said, Simon is feeling largely positive about the current climate and attributes the branch’s continued success to their philosophy of offering consistent, quality service to customers and never over-promising or pushing over-zealous aspirations.  “It’s all about not making promises you can’t fulfill.  If I place a client’s house on the market, I make sure that I can deliver on what I’ve promised”.

Simon explains how being a part of a bigger franchise allows him to enjoy the perks of running his own business, whilst being supported by the umbrella of a larger parent company.  “It’s about having the back-up – not just when you need it, but also just knowing it’s there. It’s also the practical support; not having to worry about doing the pay roll or the accounts so that you can simply focus on being an estate agent”.

Looking to the future, Simon plans to leverage the ongoing growth of the Newton Fallowell franchise across the East Midlands to strengthen the brand at a local level.  “I grew up in Burton and I can trace my ancestry back around 300 years, so staying local is really important to me.  I’m set on growing the business for as long as I can and hopefully involve other family members too.

“For me, the goal is to build a business that is based on both integrity and longevity”.